October 14, 2013 - 11 comments

Ad spotlight: LEGO

It’s already Christmas… well, not quite, but Christmas advertising is starting! Can you smell the spiked eggnog already?

LEGO set the bar high for advertising this holiday season. They branded themselves beyond building blocks: the opportunity to bond with your child. Through fantastical lands where knights can fly if it’s more convenient, there’s a slow motion replay for every cool move, or engineering tottering towers built to the atop kitchen chairs… it is all done together.

We love to see great pieces like this and hope to see more throughout the Christmas season.

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Published by: Ryan Gates in Uncategorized


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